(http://lcrnd NULL.com/about-us/)
He knows what he's talking about.
The first day Einar Vollset walked into NextSpace I sat and chatted with him for a while as we do with every person who enters our doors inquiring about membership. When I asked him what he did for work he responded that he was unemployed. It was about a week later that I found out that this plaid wearing, norwegian “lumberjack” is a former Cornell professor and was at the time unemployed as a direct result of Google having acquired the modest little start up reMail (http://www NULL.remail NULL.com/) which he cofounded. As I have gotten to know Einar more over the past year he has only proved my initial impression: this guy is the epitome of understated. Everything Einar does seems to shine, while he continues to be about as down to earth as someone can be.
Ns: So what is Left Coast R&D anyway?
EV: We are a Santa Cruz, CA based research and development firm. We
specialize in rapid prototyping of software targeted at mobile
(particularly iPhone and iPad) consumer, but also have deep technical
background in architecting and developing large scale distributed and
cloud systems.
Ns: What is your role in the company?
EV: Founder/CEO
Ns: Tell me about your favorite recent project.
EV: My favorite project is one I can’t talk about yet…
Ns: Do you find you you prefer to work with clients from a specific vertical, or do you work
with anyone?
EV: No we don’t care – in fact one of the things I really like doing is
working on projects for clients whose business is not traditionally
wound up with technology. Some of the most satisfying things we’ve
done is putting together a quick solution that saves our clients time
or money, preferably both 
I think with the advent of smart phones with capabilities like the
iPhone or Android, we’ll see more and more of this.
Ns: What criteria do you use when deciding whether to take a project?
EV: We like doing projects that have immediate appeal.
Ns: What compelled you to start your business in Santa Cruz?
EV: I was living here and like the vibe. The Valley is too much highways
and lowrises.
Ns: Has the current economy affected your business?
EV: It hasn’t.
Ns: What was the initial reason you decided to join NextSpace?
EV: Was getting sick of Lulu’s wifi dropping.
Ns: Is NextSpace your first experience with coworking?
EV: Yes.
Ns: What, if any, challenges and or benefits have you experienced as a result of
coworking?
EV: The obvious benefits are meeting like minded and interesting people.
Challenges – I keep using the moisturizer instead of the handsoap in
the bathroom.
Ns: How has working at NextSpace changed the way you do business?
EV: It hasn’t.
Ns: What benefits have you seen to your professional life/business/product as a
result of the NextSpace Effect?
EV: You mean “The NextSpace Effect”(tm)? ;-)
Like I said, meeting likeminded and interesting people.
Ns: What’s the best way for someone to get in touch with you?
EV: Probably by email: einar@lcrnd.com
(More info about Einar and Left Coast R&D can be found here (http://lcrnd NULL.com/))